Services

Power Base Selling®

In the current economic climate the companies still winning big profitable orders are the ones whose real superiority lies not only in their pricing, product innovation and brand, but in the capabilities of their sales force.

So what makes a sales team really successful? In our experience two factors: 1) their competitive strategy and 2) their political strategy.

It's for these two reasons that we have become a Holden Corporation business development and delivery partner, offering their renowned Power Base Selling® programme. This is quite simply the best sales training available for developing competitive and political strategies in high value sales opportunities.

Power Base Selling would provide your sales people with a comprehensive sales methodology, and the tools to implement it, enabling them to better engage and defeat their competitors. Power Base Selling has achieved increased hit rates, shorter sales cycles and enhanced profitability for many organisations - some of whom we can arrange for you to talk to.

For more information about Power Base Selling, or to arrange a meeting to discuss the impact of the training programme, simply go to the link below, type Power Base Selling in the subject line, give a brief outline of your requirements, and we'll get some information to you straightaway.

Power Base Selling Link

'One of the most valuable things Ian has taught our team is "if you always do what you have always done, you will always get what you always got."
I know I can rely on Ian Farmer Associates training to stretch my people and motivate them to do things differently.'

Geoffrey Streetley, Business Development Director, Banner Business Supplies Ltd.